Our company is pleased to mention one Jacknife is top the newest wade-to-paign having Hard-rock Resort & Local casino Ottawa-the fresh brand’s very first-previously Canadian location! While the Hard-rock embarks into the an effective $350M expansion and rebrand, we’re honoured in order to shape a venture that do not only remembers Difficult Rock’s legacy but also amplifies the ability in the Ottawa.
Recognized for taking immersive activities feel global, the difficult Rock� is certainly your favourite worldwide destination for natives and tourists the same. The company is actually a captivating day and age regarding expansion and you may revitalization, and phase is determined to possess a grand beginning off Canada’s first Hard-rock Hotel & Local casino � having Jacknife best the fresh charge growing the new wade-to-paign because of their Ottawa location.
HRI turned into the first personally-owned gaming organization appointed a You
�Our 350 billion money extension and you will rebranding tend to disturb the hotel, recreation, hospitality, and you will playing markets during the East Ontario and you can past,� says Christine Crump, Chairman away from Hard rock Hotel and Local casino Ottawa. Canadians won’t need certainly to mix a line to play all that Hard rock offers. Jacknife’s works coincides for the globe-classification performs and you may experiences i deliver to our traffic.�
The new extent away from Jacknife’s works comes with the full proper and inventive growth of the fresh wade-to-paign, with a focus on building excitement and riding involvement around the most of the touchpoints. The brand new promotion have a tendency to embody the fresh new substance away from Tough Rock’s brilliant people, ensuring the opening will get an effective beacon to possess activities candidates.
�We’re very happy to come together which have an international brand particularly Hard rock at the including a crucial minute,� says Mikey Richardson, Co-Inventor and you may Manager Imaginative Manager from the Jacknife. �The lead-around the fresh 2025 release provides the ability to manage anything really charming-a campaign that do not only celebrates Difficult Rock’s heritage but also amplifies the ability in the Ottawa.�
This partnership emphasizes purpose-inspired storytelling, with each other Jacknife and hard Rock Hotel & Casino Ottawa focused on curating a smooth, high-effect brand feel that may put the fresh new phase having a huge beginning for example no other.
Hard rock All over the world (HRI) is one of the most international approved enterprises which have venues inside more than 74 regions spanning 313 locations where are possessed/registered or treated Lodging, https://luckcasinouk.net/ca/ Gambling enterprises, Stone Stores�, Live concert Locations and you will Cafes. Its Unity by the Hard-rock� worldwide commitment system advantages participants having doing whatever love across the performing characteristics all over the world. HRI in addition to launched a m&a called Hard-rock Electronic within the 2020, an on-line sportsbook, merchandising sportsbook and you may web sites gaming system. You start with an Eric Clapton guitar, Hard-rock owns the fresh planet’s prominent and more than valuable type of genuine audio memorabilia within more 88,000 parts, which happen to be exhibited at the locations all over the world.
S. Best-managed Providers by Deloitte Individual while the Wall surface Highway Log during the 2021 and has now since the come honored 4 times. Hard rock was also honored by the Forbes among the Planet’s Top Companies, along with Ideal Businesses for ladies, Assortment and you will The fresh new Grads and you can a high High Employer on Traveling & Recreation, Gaming and you can Activity Industry. From the 2022 Around the world Betting Honours, Hard rock was named Belongings-Centered Driver of the year into the 2nd time in five many years.
Hard rock Globally currently retains resource grades regarding primary financing-degree get businesses: S&P Global Ratings (BBB-) and you may Fitch Recommendations (BBB). To learn more about Hard-rock Worldwide, see hardrock or store.hardrock.
Rideau Carleton Gambling enterprise commercially exposed since the Rideau Carleton Raceway for the 1962, because the Canada’s first-previously four-eighths distance egg-shaped and has become an option element of Ontario’s harness race community from the time. Since inclusion regarding gambling inside , the metropolis out of Ottawa has experienced everything $6 mil a-year and most $106 million as a whole payments to own holding Rideau Carleton Gambling establishment within the fresh National Money Part.
Having desperate anticipation of opening of your own the newest Hard-rock Hotel & Gambling enterprise Ottawa, Rideau Carleton Casino stays discover 24/eight, happy to serve the website visitors with the same efforts and you can adventure. Hard rock is working to make another type of state-of-the-art activities studio that may soon render the brand new iconic Hard-rock brand in order to Ottawa and you can enliven the metropolis particularly no time before. Upcoming places will include today’s resorts build having 150 bed room, and twenty-two suites, expanded playing floor as well as one,500 slot machines, 40 real time-activity desk game, and you may large-restriction betting. Guests can take advantage of more than 10 dinner, bars, and you can lounges, for instance the iconic Hard-rock Restaurant and you can Council Oak Steakhouse. The hotel will also be the home of the fresh new classic Material Store, a 1,800 together with chair Hard rock Live area, and you can real sounds memorabilia.
The fresh new facility is a big rider out of employment development and can utilize more than 700 local citizens, immediately following finished. Hard rock Resorts & Casino Ottawa will continue the newest traditions from community resource as a result of local sponsorships and you can nonprofit partnerships, raising the lifetime off customers and you can folks exactly the same because the is founded around Rideau Carleton Local casino.
Rideau Carleton Gambling establishment was run by the Hard-rock Global and you will influenced by Ontario Lotto and Gambling Firm (OLG). Having OLG relationship, Rideau Carleton Local casino demonstrates a regular commitment to in charge playing having full implementation of OLG’s Takes on which can be recognized through the RG See certification program.
For additional info on Rideau Carleton Casino, see rideaucarletoncasino
Jacknife was a different, full-provider creative brand department headquartered inside Toronto, Canada. With more than 29 years of industry experience, Jacknife might have been at the forefront of getting outstanding advertising and you will creative answers to a diverse set of clients. Of the leveraging the brand new effective mix of proper innovation, Jacknife empowers brands to build significant company well worth from the power away from development.